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The Goal of the Car Salesman's Game Joplin MO

The car salesman's game is a game of strategy and, like all strategic games, has a specific goal. The goal of the car salesman's game is revealed by consumer advocate Michael Royce. Free Car Buyer School!

Carthage Ford Mercury Auto
(417) 358-4037
2920 S Grand Avenue
Carthage, MO
Services
Truck Auto Body,Auto Dealers

Auto Glass Outlet
(417) 621-0020
2520 N Rangeline
Joplin, MO
 
Dent Shop Inc
(417) 623-8864
818 E 9th St
Joplin, MO
 
Touch-Up Shop
(417) 623-3687
902 E 4th St Ste 110
Joplin, MO
 
Car-Mart
(417) 659-8474
3404 E 7TH St
Joplin, MO

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Ed's Automotive
(417) 624-2600
1841 S. Central City Rd
Joplin, MO
 
Tri-Star Auto
(417) 623-9000
3116 N Lone Elm Ave
Joplin, MO
 
Green Flag Automotive
(417) 781-7878
915 Ohio
Joplin, MO
 
Ralph King Body & Frame Inc
(417) 623-7659
2010 W 10th St
Joplin, MO
 
GM Customs
(417) 627-9099
5123 W. 7th
Joplin, MO
 
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The Goal of the Car Salesman's Game

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The Goal Of The Car Salesman's Game

The car salesman's game is a game of strategy and, like all strategic games, has a specific goal.

The goal of the car salesman's game is to sell you a car - that is in stock - at the highest possible price - today.
If you've already visited a dealership, then you may have experienced the kinds of pressure a salesman can exert on you to buy today. There are two reasons why it's so important to him that you buy a car today:

1. Buying today means you're emotionally charged.
The car salesman knows that if he can get you to buy today, before you've done all of your research and before you're fully ready, then you're probably buying because you're hooked emotionally. Maybe you're turned by the smell and feel of the car. Maybe you're excited by the anticipation of showing it to your friends. Or maybe you're jazzed by the promise of a super deal.

Whatever it is, you're reacting on an emotional level. And that's exactly what the car salesman wants - because of this important fact:

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